20-video series #16: Never give in until the world lets you break through: it’s hard because it’s meant to be

motivation persistence Feb 18, 2023

Welcome to my new 20-video series, on the 20 Next Level Wealth steps to designing and then living your dream life. 

The dramatic landscape changes over the past few years have created a unique opportunity for you to design and live your dream lifestyle. 

In this 20-video series, which I filmed while travelling around Europe, I've aimed to articulate everything important that I've learned about personal finance, business, wealth, and designing an ideal lifestyle...into just 20 short blog posts! 

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Never give up

Maybe there is no more important life lesson than this!

How many great entrepreneurs, business owners, or investors might you never have heard of if they gave up at the first major hurdle or setback.

One of Australia’s leading entrepreneurs, Melanie Perkins from Canva, said:

“It’s hard because it’s meant to be”.

That’s true.

After all, if it was easy, everyone would do it.

Perkins explained how she had been through a bout of feeling depressed when the business couldn’t find backers in its earlier days.

But they kept on keeping on…until after many years, she became an ‘overnight’ success.

Sunk cost fallacy

Despite the above statements, sometimes it pays to know when to cut your losses with a certain venture or investment.

Just because you have sunk a lot of time an energy into an idea, doesn’t mean you have to continue doing more of the same thing.

There’s an old saying that you shouldn’t throw good money after bad.

And also, “you don’t have to make it back the way you lost it.”

In other words, sometimes if you have a business idea or investment which is going to be a dead end, it’s best to move on.

Keep your eyes on the prize

Still, having the resilience to not lose sight of the prize and keep in pursuit of your overall goals is key.

If you read the biographies of successful people, you’ll normally find that the journey was littered with bad luck and setbacks, but they had the fortitude to keep trying…and the resolve to never, ever give up.

Don’t judge the book on the page you came in on.

Often those apparently experiencing effortless success have endured more pain and disappointment that you can imagine!

I discussed this a little further in the short video below.

Tune in here.

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